Marketing and Communications Manager / Employment
Deadline
March 13, 2024
Organization Name: Sound Theatre Company
Organization Location: Seattle, WA
Type: Employment
Fee: Free
Discipline:
OVERVIEW:
Sound Theatre Company seeks a Part Time Marketing and Communications Manager to oversee all marketing, press relations, and advertising activities in service of the organization’s mission to empower artists to give voice to the dignity and diversity of the human experience–moving audiences toward a more just and compassionate world. We strongly encourage applicants from communities that are underrepresented in American Theatre and Arts Administration. To that end, we want to highlight that if you do not have experience in some of the areas listed, please apply anyway! We support learning new skills and professional development.
ORGANIZATION HISTORY:
Sound Theatre Company is a 501(c)(3) non-profit organization, founded in 2006. We typically stage three fully produced projects per season alongside experimental and new works programming. Around 2015, Sound Theatre shifted toward a social justice focus in response to similar efforts by the City of Seattle. While Sound Theatre has historically been perceived as being a more resourced organization than it is, we have primarily functioned as a volunteer-run organization until beginning a professionalization process in 2019. Sound Theatre continues working toward equitable compensation for staff and guest artists, and as of January 2021, we maintain a paid ten-person permanent staff.
As the organization plans its growth into a deeply intersectional and accessible theatre producer, we are proud to center accessibility in our work and invite the challenges necessary to grow authentically. With the invaluable guidance of our accessibility coordinator, we are enlivened by the possibilities of a more accessible tomorrow.
POSITION HISTORY & TRAJECTORY:
Sound Theatre transitioned from a volunteer and stipend-based company to a paid staff in 2019. As the organization continues to grow and professionalize, the Marketing and Communications Manager position has evolved to meet the increasing demands of our expanding audience base and outreach efforts. Initially overseeing grassroots marketing initiatives, the role has expanded to include comprehensive marketing strategies, press relations, and advertising campaigns. With the support of a dedicated Marketing Assistant responsible for in-house graphic design, photography, website maintenance, and community engagement, our marketing team continues to play a crucial role in enhancing Sound Theatre’s presence in the arts community and advancing our mission.
COMPENSATION:
This position is Overtime Non-exempt and will pay $29/hour. The Marketing and Communications Manager accrues paid sick leave, has access to a personal $500/year professional development budget, and access to a small child care reimbursement fund. Sound Theatre does not currently offer health benefits or paid time off but hopes to include benefits later in 2024.
SCHEDULE:
Marketing and Communications Manager will work an average of 20 hours per week. Actual hours worked per week can range from 10-30 hours, depending on current company production needs. Sound Theatre operates with a variety of show schedules, and we expect that, while regular weekly hours are flexible and made by the employee, there will be some requirement to attend meetings, and performances or events.
KEY COLLABORATORS:
The Marketing and Communications Manager works closely with the Co-Artistic Directors, General Manager, and Marketing Assistant to ensure effective coordination and implementation of marketing, press relations, and advertising activities.
PRIMARY RESPONSIBILITIES:
Develop and execute marketing strategy: Lead the development and implementation of comprehensive marketing strategies, including email creation and execution for show promotion, and advertisement management for events and productions.
Website editing and management: Maintain and update the organization’s website to ensure accurate and engaging content.
CRM management: Utilize Audience View CRM to manage patron engagement and input show ticket information.
Coordinate annual marketing plan: Develop and execute the annual marketing plan, including the coordination of all promotion and engagement strategies to drive audience growth and engagement.
Oversee Marketing Assistant: Provide guidance and supervision to the Marketing Assistant currently responsible for graphic design, photography, website maintenance, and community engagement.
Press Relations: As hours allow, assisting in writing press releases for upcoming productions as well as establishing and maintaining press contacts.
ADDITIONAL RESPONSIBILITIES:
Attend Market the Arts Task Force and other local support convenings: to stay updated on industry trends and local news and collaborate with peers.
Manage Constant Contact: Utilize Constant Contact for sending email blasts to patrons, ensuring effective communication and engagement.
Social media management: Oversee social media platforms (Facebook, Instagram, etc.) to enhance audience interaction and promotion.
Print Ad buys in targeted local media publications: This includes managing an advertising budget and strategizing various ad opportunities and media sponsorships.
Digital ads management: Manage digital advertising campaigns, including Google Ads, to maximize visibility and reach.
Utilize TRG Arts and analytics: Utilize TRG Arts and other analytics tools to track and analyze marketing performance and audience engagement metrics.
Attend opening nights, cultivation and fundraising events: to support organizational initiatives and engage with patrons.
CHARACTERISTICS OF THE NEXT PATRON SERVICES MANAGER MAY INCLUDE:
An intersectional commitment to anti-oppressive practices, including but not limited to anti-racism, disability justice, accessibility, and decolonization frameworks.
Strong leadership and team management skills, with the ability to foster a collaborative and inclusive work environment.
Creative thinking and a proactive approach to problem-solving, with a passion for driving innovation in marketing and communications strategies.
At least 1 year of experience with increasing responsibility in marketing and sales, or comparable life experience, preferably in theater or the performing arts.
A strong esthetic sensibility, fresh ideas, and creative visions that align with and uplift the sensibilities of the visual identity and branding goals for Sound Theatre.
Possession of excellent communication skills – written, oral, and interpersonal. Demonstrated exceptional organizational skills; detail-oriented, self-motivated, and meticulous with accuracy.
Experience with CRM systems such as Audience View, or the facility to learn these platforms with demonstrated experience in ticketing platforms and database work.
Interest and/or experience working in the nonprofit arts sector is helpful, but not required.
WORKING CONDITIONS & LOCATIONS:
This position will start off as primarily remote, with occasional in-person involvement following state and local safety guidelines. If desired, the Marketing and Communications Manager may shift to working mostly at the Sound Theatre office, located on the second floor of the Jack Straw Cultural Center Offices in the University District. The open office space is shared with one other organization, and there is an elevator and accessible bathroom. There is no kitchen/break room, although there is a small refrigerator and microwave.
A computer device is necessary for this position. If the Marketing and Communications Manager does not have access to a personal computer, Sound Theatre can provide one.
ACCESSIBILITY CONSIDERATIONS:
Sound Theatre Company is committed to the full inclusion of all qualified individuals. As part of this commitment, STC will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact riley@soundtheatrecompany.org.
APPLICATION INSTRUCTIONS:
Please submit a resume and brief expression of intent in any format (written, video, audio, etc.) addressing your interest in the position and relevant skills to General Manager, Riley Gene at riley@soundtheatrecompany.org using the subject line “LAST NAME – APPLICATION – MARKETING MANAGER.” If you have a marketing portfolio or promotional/press writing samples, please include. We may ask you to prepare a sample leading up to an interview.
HIRING PROCESS:
Applications are due by 5:00 pm on March 13th. Interviews will be conducted March 18th – 22nd, with an offer sent by March 25th. The ideal start date is April 8th.
FOR MORE INFORMATION:
If more in-depth background about the Marketing and Communications Manager position is desired, applicants are welcome to reach out to General Manager, Riley Gene, at riley@soundtheatrecompany.
Sound Theatre Company is an Equal Employment Opportunity organization. All qualified candidates will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, age, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law. We strongly encourage applications from members of underrepresented groups.
https://soundtheatrecompany.org/marketing-and-communications-manager/