Marketing + Events Director / Employment

Deadline
June 30, 2024


Organization Name: Path with Art

Organization Location: Seattle, WA

Type: Employment

Fee: Free

Discipline:

Position Summary
The Director of Marketing + Events will oversee the internal Arts and Marketing teams (together, they are
the Creative Team). They will be responsible for defining and implementing the organizational brand,
marketing, and narrative vision across all platforms and events, while determining project specifications,
budgets, and timelines to meet goals.
MARKETING -The MED will drive marketing strategy for Path with Art (PwA) across all platforms
including print, digital, social, environmental, and multimedia. The individual in this role will be
responsible for determining strategy and managing a team to execute cohesive brand representation of
PWA across platforms and forms of media.
ARTS & EVENTS – The MED will also be responsible for the creative vision and experience for external
events. They will manage the Arts Team’s execution of programmatic events and the Creative Team’s
execution of projects in support of fundraising events. In supervising the Arts Team, they will also
oversee the team’s management of art inventory, documentation, and art sales within the organization.
Responsibilities (include, but are not limited to):
Marketing (45%)
● Develop organizational positioning strategy that increases visibility for and presence of PWA
in the Arts and Arts & Health sector(s), both regionally and nationally
● Develop marketing strategy, working closely with senior leadership and stakeholders; create
effective plans focused on growing the audience for our organizational services, sales,
trainings, and events
● Manage Creative Team for the execution of all marketing strategies and campaigns,
including asset development, messaging, socials, and web presence
● Manage marketing KPIs and provide reports to senior leadership regarding campaign
performance, impact of current strategies, including recommendations as needed
● In partnership with senior leadership and Development Director, manage conception,
development, and implementation of marketing plans and strategy, concepts, and
promotional programs to drive donor interest and engagement
● Conduct cross-functional meetings to ensure organizational marketing needs are met,
resolve challenges, and brainstorm possible solutions
Events (30%)
● Develop the strategy, direction, and work plans for PWA annual events from concept
through to execution for programmatic and fundraising events
● Provide creative direction and communications that ensures brand and narrative continuity
across all events
● Manage event workflow across the organization, engaging leaders and managers to ensure
execution of all event-related tasks and projects
● Partner with the development team and external contractors for major fundraising events
including: timeline, goals, vendor sourcing, expectations, and deliverables
● Manage cross-functional events team and budgets and ensure proper allocation of
resources to maximize impact and ROI
● Manage KPIs and provide reports regarding program related events, including
recommendations as needed
Management (25%)
● Directors at PwA are responsible for contributing to and communication of organizational
strategy to their teams–indicating impact for their areas of work, setting clear expectations
for success, and managing resources in alignment with goals
● Marketing Team
○ Team Members:
■ Brand & Marketing Manager (BMM-Direct Report)
■ Content & Communication Specialist (CCS-Reports to BMM)
○ Communicate marketing goals and strategies with clear expectations for team to
achieve results
● Arts Team
○ Team Members:
■ Arts Manager (AM-Direct Report)
■ Arts Coordinator (AC-Reports to AM)
○ Communicate strategic goals for production and success of organizational events.
Support team with clear expectations for participant art management, art sales, and
Arts & Cultural Partnerships.
Qualifications
A strong candidate will possess:
● 7-10 years developing successful marketing strategies and campaigns for emerging
organizations and markets with demonstrated success
● Keen project management and organizational skills in directing cross-functional teams in
support of a shared vision
● A passion for Path with Art’s mission
● Strong interpersonal skills
● The ability to handle sensitive issues with integrity and confidentiality
● Proactive, results-oriented, problem solver, strong team player
Benefits
Path with Art provides the following for employees:
● 100% employer-paid healthcare coverage including vision and dental for employees
● 401K with 3% annual employer contribution
● 10 Paid public holidays
● Mental Health Day program
● Vacation starting at 15 days/year, scaling through service time at the organization
● 12 days of sick leave annually with year to year accrual
● Commuter Benefits
Who We Serve
We serve low-to-no income adults in active recovery from domestic abuse, homelessness, substance abuse
disorder, mental health issues, and other trauma who are working to rebuild their lives. Our students are
referred to us by over 30 social service partners These include housing providers such as Plymouth
Housing, the YWCA, and the Downtown Emergency Services Center as well as social service and mental
health agencies such as the Community Psychiatric Clinic and Recovery Café.
Path with Art is an equal opportunity employer, and does not discriminate on the basis of race, color,
national origin/ethnicity, gender identity, religion, sexual orientation, age or ability, or any other factor made
unlawful under applicable fair employment laws.
Work Environment
Path with Art is currently working in a hybrid workspace, with staff generally working from home 2 days
per week and in our office adjacent to Seattle Center 3 days per week. The Path with Art office generally
operates 9am to 5pm Monday through Friday. However, this position will periodically require availability
outside these hours and during the weekend.
Path with Art is an equal opportunity employer, and does not discriminate on the basis of race, color,
national origin/ethnicity, gender identity, religion, sexual orientation, age or ability, or any other factor
made unlawful under applicable fair employment laws.
Equal Opportunity Employment & Workplace Inclusion
Path with Art acknowledges that our society has been built on systems of oppression and exclusion.
Transforming our place in these systems is integral to our core purpose of fostering the restoration and
resiliency of individuals, groups, and society from the effects of trauma through arts engagement and
community building.
In order to bring about our organizational vision of a world where arts access is available to all, we must
acknowledge the ways in which we, too, are complicit in upholding systemic inequities, even as we seek
to dismantle them. In our equity work we seek to disrupt all forms of systemic, historical, and structural
oppression. We recognize that the road to creating meaningful and lasting change is long, and we
commit to walking this path with creativity, connection, hope, and possibility.
To apply please send a letter of interest and your resume to jobs[at]pathwithart[dot]org.

https://www.pathwithart.org/join-us

Opportunity Website